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Update: Radio Station Changes Name of Controversial “Win a Wife” Contest

16. February 2011 by Christy 0 Comments

One week ago, we brought you news of a controversial radio contest that seemed to offer a Ukrainian bride as a prize. Rock 100’s “Win a Wife” competition in New Zealand sparked controversy around the world and angered officials in Australia and New Zealand’s Ukrainian embassies.

"The Embassy of Ukraine, the existing Ukrainian New Zealand community, and general public opinion in your country... take it as the indecent demonstration of low taste and cultural standards as well as utter disrespect and violation of human dignity directed, not only at Ukranian women, but at the entire better part of the humankind,” Ukrainian Ambassador to Australia, Valentyn Adomaytis, wrote in a letter.

As you may recall, we pointed out that the “Win a Wife” contest was somewhat misleading as the completion only offered a free trip to Ukraine and a generous amount of spending money. The contest doesn’t even guarantee a specific number of dates, much less marriage, not to mention that men can’t win Ukrainian women in a radio contest. 

“Righto, we confess,” the Rock 100 website now reads. “We're guilty of a misleading title for this competition. So to avoid further confusion, we have re-named it.”

After an onslaught of criticism from public officials, human rights activists, and members of the local Ukrainian community, Rock 100 renamed the “Win a Wife” competition yesterday, now calling it the cumbersome, but more accurate, “'Win A Trip To Beautiful Ukraine For 12 Nights And Meet Eastern European Hot Lady Who Maybe One Day You Marry” competition.

While the contest is meant in good fun, men who spend time and energy courting Ukrainian women online are generally much more successful than those who fly halfway around the world to meet a stranger and angle for marriage.